Main Task: Evaluation Question 3

In indication to the research I have carried out from the publishing house case study in the planning and research stage of the coursework I am doing, I think that Condé Nast publications would be more likely to publish and distribute my magazine. There are many reasons why they would publish and distribute my music magazine, this is because as Condé Nast publications do not publish music magazines, by publishing my magazine they would be able to get into a new market and target a wider audience, whilst increasing there popularity and also increasing sales.

Secondly, publishing and distributing my magazine would have a great financial benefit for Condé Nast publications. As they are going into a new and mass audience that none of their magazines target at the moment, they would see their profits increase extremely, as there is no competition within other magazines. Also, as mentioned before by publishing a new music magazine like my own, the company would gain popularity.

I would probably distribute my magazine in music stores such as HMV and retail. This is because HMV is one of the biggest music stores in the UK and is for music lovers so it would make sense to distribute a music magazine in a music store. Also by selling at well known retailers it would make my magazine more accessible to my audiences as it is well placed geographically.